Selected flightsConcept project
Eyewear shop
A small sunglasses studio had colourful frames and a grey marketplace listing.
FromOne marketplace listing
ToA shop in their own colours
- Design
- Build
The brief
The studio designs a handful of frames each summer, each in four or five colours. On a marketplace they looked like everyone else's. They wanted their own shop with the colour and character of the frames, and a simple way to compare shapes.
What we did
- Gave every frame its own colour world on the page
- Built a shape guide that compares frames side by side
- Designed a short lens guide in plain words
- Set up the shop, payments and returns
What changed
- Each frame is shown in every colour it comes in
- Visitors compare shapes before they buy
- Returns and lens questions are answered on the page
Concept project A studio concept: the business is invented to show how we work, so these are what the site is designed to change, not results.
Inside the build
- Next.js
- Headless commerce
- Payments
- Image CDN